2011 athletic! collection
as part of the 2011 ic! collection, we are releasing 3 new athletic! frames. in a way, the extreme flexibility and toughness of all ic! berlin frames makes them ‘athletic’, but our athletic! frames are special:
a new standard feature are the flextreme temples - temples with a special inner-form that makes them easy to bend but hold their shape well. properly adjusted flextreme temples will fit the wearer’s head perfectly, ensuring that your glasses stay on your face while you’re swinging upside-down from a trapeze.
all athletic models lenses are oliophobically coated, meaning they repel dirt and oil. this is useful if you’re mountain-biking through particularly muddy puddles, or if you’re simply someone who never cleans anything, ever.
all these new athletic frames feature snap-in temples: an ingenious feature made possible by tiny ribs on the hinge, that allows the frames to stay closed when hung over the front of a sweaty marathon runner’s singlet.
quickclick 3 features special interchangeable lenses in either orange or blue-mirror, and comes with a denim-pouch for carrying your spares. did your football game unexpectedly become a shooting match? switch your lenses, quick!
all athletic! models come with an ic! berlin sports necklace to keep your glasses handy while you’re not wearing them. this is especially useful when exploring outer space, as things have a tendency to drift away from you in zero gravity.
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press release
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