power law won the silmo d'or 2011!
power law is now the winner of the silmo d'or 2011 in the category of the "sunglass".
do you know what power law is? it is a special kind of mathematical relationship between two quantities. there is evidence that the distributions of a wide variety of physical, biological, and man-made phenomena follow a power law, including craters on the moon, the frequencies of words in most languages, frequencies of family names, and many other quantities. wow! you still don’t understand what it is? but you understand how great the power law is?
the power law of ic! berlin is not hard to understand! it has only one rule: power law makes women and men 2,98 % more strong, powerful and tall, than they really are! our power law rules the world…. it got the silmo d’or 2011 in the “sunglass” category.
it is our third time to win the price. the first one was in 1998 with our screw less hinge. in 2008 with “urban”. ic! berlin won it with power law in 2011. the sheet metal frame company won the silmo d`or with an acetate frame. mamma mia! unbelievable! you know it now :power law rules the world.